Analyzing Generations
March 21st, 2008
Tim Stock from Brand Noise posted a link to a slide show from a class that he teaches. The class, analyzing trends, takes this lesson to look at varying generations. Generational changes, the formative experiences, and how that translate into collective culture.
An interesting study no doubt, and critical to marketing, product development, sales, and just about everything else that I can think of.
Still can’t help but think that Generation Y got the short end of the generation naming stick.